Articles
Do Manufacturers Really Need to Be Blogging?
It seems like EVERY website is now blogging in 2019. eCommerce is blogging. The healthcare industry is blogging. Lifestyle brands are blogging. And now, more than ever B2B businesses are blogging. But do B2B businesses REALLY need blogs? Do B2B businesses even read blogs? Blogs have been around for a long time. We continue to […]
Explaining 2019 Manufacturing Website Trends
Stop and think for a second about how different your mobile device is today from 5 years ago. It’s a completely different machine, right? The physical shape has changed. The reason we use cell phones has changed and what we expect from a mobile experience is different than 5 years ago. Sure our devices have […]
How I Triple (or More) Traffic to my Clients’ Websites
You’ve launched a great new website. Those customers who know your brand love using it, but you’re barely putting a dent in getting new traffic to your site. All your traffic seems to be from the same places it always was, and after the initial excitement wore off the site it returned to its normal […]
AdWords Ad Copy: Best Practices
Ah, the mysterious world of Google AdWords. Frightening first initial thoughts of setting up and managing a Pay Per Click (PPC) campaign aside, there are a number of incredible benefits to using a Search Engine Marketing (SEM) platform, which include driving traffic to your website, growing your email list, and more importantly, increasing sales. That […]
Encouraging Big Ideas
Internships are a supplementary experience throughout college. They provide real-world experience and help you find your individual niche to pursue. As a soon-to-be-graduate this December, I am ecstatic to have found the industry in which I hope to pursue upon graduation. Not only is it important to obtain internships before graduation, but it is just […]
5 Things To Keep In Mind When Choosing a Domain Name
Anyone that’s ever used the internet knows that having a killer website to showcase a brand and promote products and/or services is pretty darn important. What can we say? We’re suckers for extremely user-friendly and aesthetically-pleasing sites. While many assume the first step to starting the website construction process is actually designing the site, in […]
5 Must-Read SEO Articles This Week
One must believe everything they read on the internet, right? Sadly, many web surfers find that statement to be true and gather inaccurate information from unreliable sources. Lately, we’ve been getting a lot of questions from our readers asking about various concepts related to our industry, such as what’s changing, who can they believe, what […]