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Small business or large corporation, it doesn’t matter. There’s something you can do with social media, especially Facebook. It’s not just for kids hanging out. It’s evolved into a mass communications platform based around sharing and discovery. Think of it as a person-to-person voice where your company can micro-broadcast conversations with fans, prospects, and customers […]
Seems like as soon as Facebook users get used to a new look and layout, they go and switch it up again. While feedback to the new design is mixed, it’s looking like EdgeRank is going to be more critical than ever to get your posts to hit your fans’ Top Story space. What’s EdgeRank? […]
Stuck for ideas on what to post on your social media? Here’s three quick things you can do to maximize the potential for interaction and user engagement! 1. Ask Questions! Post a simple, relevant question to your industry or fanbase. This could be as basic as: Q: What’s your favorite thing about ______? Make it […]
Wondering where you should be focusing your social efforts? BuySellAds has put together a handy reference for understanding what your demographic audience is most likely to use to connect with your company. SEE ALSO: 3 Quick Tips for more Twitter and Facebook Engagement
Blogging, Facebook, and Twitter are great tools to build relationships between your business and customers – but in serving B2B clients, the dynamic is quite different from B2C. No longer are you talking to individuals or groups of friends; rather, you’re attracting the attention of people within the larger business, with varying levels of influence. […]
Helping customers connect with your brand can be a major challenge, and standing out from your competitors can be even harder. Customers are flooded with messages every day – from ads on TV and Radio, to web banners, to social media marketing messages. As a small business, how do you encourage people to not just […]
WOW. Talk about impressive design and marketing. Think Quarterly is Google’s new Business to Business ezine/magazine. You can check out the online version here. 1,750 lucky businesses received print copies. Watch the video to see the truly impressive printed piece. SEE ALSO: Communications Strategy for Social Media
Socialcast has designed a brilliant infographic detailing why social media is becoming the cornerstone of small business all the way up to large corporations.