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Your website is either helping your business reach its full potential… …or holding it back. The success of your business greatly depends on your website. Many people believe once their website is “completed” it should generate leads and sales on its own. They cross it off their to-do list and move on to the next […]
If you are looking for a new website design for your business, chances are you’ve noticed a significant difference with your pricing options. Sure, a cheap website might seem more convenient and cost-effective upfront, but what are the real costs and sacrifices you’re making by choosing this route? An expensive website may seem like it […]
Modern marketing strategies are becoming more automated and sophisticated every day. Marketing messaging has been automated for a long time… …but now that includes real time automated messaging. Companies can have automated robotic conversations with customers that move users through the funnel and pass them off to a human if needed at the right time. […]
LinkedIn may not be the largest overall social media platform but 20% of the 500MM+ users are senior level decision makers. LinkedIn has massive potential for business development, lead generation, and free sales opportunities… …which is why 91% of marketing executives call LinkedIn the #1 place to find quality content. And while there is a […]
50 percent of consumers prefer video content over other forms of content like blogs, articles, or emails. Video is growing on every social media platform by leaps and bounds. We even watch videos WHILE we’re watching videos. While we all know that video is important, it can be hard for the small to mid-size industrial […]
You have a sharp looking new website and the best product in the market, but leads are not pouring into your inbox. You’ve experienced this frustration. You plan, you optimize, and you invest. And then nothing. Maybe your assumption is that the quality of your product should speak for itself and your 5-star reviews should […]
Manufacturers tend to operate in niche markets of complex industries. Most of the energy of your communication and messaging work is focused on communicating technical specifications and product information. And in some cases, the product itself CAN be the brand. If your product is simple yet durable, then your company hopes that those product characteristics […]
